01

Nasi

Web Design

This website is showcasing the versatility of tank tops. I created this platform to offer styling tips and recommendations on how to incorporate them into various outfits. My hope is that this website serves as a helpful resource, inspiring others to explore new ways to style tank tops and enjoy their comfort and ease throughout all four seasons.

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02

Posture

Typeface

This project is about the typeface family with the idea that, just as we feel more stable and comfortable when taking a relaxed posture with negative space, a font should embody these qualities. Based on these conditions, I created this font to offer a loose, spacious feel for a comfortable and stable look.

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03

Pulling Your Leg

Book Design

Book design about Korean idioms. This book illustrates a few idioms portraying the interesting aspects of Korean idioms and provides explanations for each one with illustrative scenes.

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04

Beyond The Margins of Earth

Book Design

Based on the photos I took of the sky, I adjusted the colors to reflect what I see. I created a color palette based on the sky as I remember it because the colors I see in my memory differ emotions of coexisting situations rather than a single moment of feeling. Situations I don't remember are represented by empty space.

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05

Daily Experiments

Collage/Drawing

Collage and drawing series that I approached like a daily diary.

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06

Dylan’s Candy Bar

3D Animation/
Collaboration

This sequence promotes Dylan’s Candy Bar. Visiting the shop will create a magical moment to you. My goal is to create delightful feeling while kids go in to the shop.

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07

Happy Birthday

Style Frame

This sequence revolves around portraying a character's emotions.My objective is to effectively capture and convey two contrasting feelings simultaneously.

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08

Life Journey of Teeth

Style Frame

This sequence revolves around portraying a character's emotions. My objective is to effectively capture and convey two contrasting feelings simultaneously.

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09

Zyrtec

Style Frame

Designing a style frame for Zyrtec, the allergy medicine, to demonstrate its ability to relieve allergy symptoms in a humorous manner.

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10

Figures of Imagination

Book Design

Book Design about Japanese fashion designers. Explore the unique shape languages.

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11

California Science Center

Brand Identity

California Science Center aims to make science, more engaging and enjoy- able through a more accessible and entertaining approach by fostering a dynamic and immersive environment where science comes to life. Through insipring exhibitions, and the themed programs.

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12

Onitsuka Tiger

Brand Identity

Onitsuka Tiger is a Japanese shoe brand primarily known for its fashionable footwear. My goal for this rebrand is to make the brand accessible to a wide range of customers, empowering them to embrace both style and timelessness.

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︎︎︎ Work

Nasi

Posture Pulling Your leg Beyond the Margin of Earth Daily Experiments Dylan’s Candy Bar Happy Birthday Life Journey of Teeth

Zyrtec Figures of Imagination California Science Center

Onitsuka Tiger

︎︎︎Studies ︎︎︎About ︎︎︎LinkedIn

Posture
Pulling Your leg
Beyond the Margin of Earth
Daily Experiments
Dylan’s Candy Bar
Happy Birthday
Life Journey of Teeth

Zyrtec
Figures of Imagination
California Science Center

︎︎︎Studies
︎︎︎About
︎︎︎LinkedIn