Onitsuka Tiger
ArtCenter Student Gallery
Identity Design
Rebranding
Programs:
Illustrator, After Effects,
Identity Design
Rebranding
Programs:
Illustrator, After Effects,
Premiere Pro
Description
Onitsuka Tiger is a Japanese shoe brand primarily known for its fashionable footwear. My goal for this rebrand is to make the brand accessible to a wide range of customers, empowering them to embrace both style and timelessness.
Logo
I developed the logo by incorporating the original form found in their shoes while also integrating the letter 'T' to represent Tiger.
Tagline
With the goal of this rebranding, I aim to blend classic and trendy designs, reflected in the chosen tagline: "Classic."
Identity Poster Series
Content Poster Sereis
Spacial
