01

Nasi

Web Design

This website is showcasing the versatility of tank tops. I created this platform to offer styling tips and recommendations on how to incorporate them into various outfits. My hope is that this website serves as a helpful resource, inspiring others to explore new ways to style tank tops and enjoy their comfort and ease throughout all four seasons.

︎︎︎View Full Project

02

Posture

Typeface

This project is about the typeface family with the idea that, just as we feel more stable and comfortable when taking a relaxed posture with negative space, a font should embody these qualities. Based on these conditions, I created this font to offer a loose, spacious feel for a comfortable and stable look.

︎︎︎View Full Project

03

Pulling Your Leg

Book Design

Book design about Korean idioms. This book illustrates a few idioms portraying the interesting aspects of Korean idioms and provides explanations for each one with illustrative scenes.

︎︎︎View Full Project

04

Beyond The Margins of Earth

Book Design

Based on the photos I took of the sky, I adjusted the colors to reflect what I see. I created a color palette based on the sky as I remember it because the colors I see in my memory differ emotions of coexisting situations rather than a single moment of feeling. Situations I don't remember are represented by empty space.

︎︎︎View Full Project

05

Daily Experiments

Collage/Drawing

Collage and drawing series that I approached like a daily diary.

︎︎︎View Full Project

06

Dylan’s Candy Bar

3D Animation/
Collaboration

This sequence promotes Dylan’s Candy Bar. Visiting the shop will create a magical moment to you. My goal is to create delightful feeling while kids go in to the shop.

︎︎︎View Full Project

07

Happy Birthday

Style Frame

This sequence revolves around portraying a character's emotions.My objective is to effectively capture and convey two contrasting feelings simultaneously.

︎︎︎VIew Full Project

08

Life Journey of Teeth

Style Frame

This sequence revolves around portraying a character's emotions. My objective is to effectively capture and convey two contrasting feelings simultaneously.

︎︎︎VIew Full Project

09

Zyrtec

Style Frame

Designing a style frame for Zyrtec, the allergy medicine, to demonstrate its ability to relieve allergy symptoms in a humorous manner.

︎︎︎View Full Project

10

Figures of Imagination

Book Design

Book Design about Japanese fashion designers. Explore the unique shape languages.

︎︎︎View Full Project

11

California Science Center

Brand Identity

California Science Center aims to make science, more engaging and enjoy- able through a more accessible and entertaining approach by fostering a dynamic and immersive environment where science comes to life. Through insipring exhibitions, and the themed programs.

︎︎︎View Full Project

12

Onitsuka Tiger

Brand Identity

Onitsuka Tiger is a Japanese shoe brand primarily known for its fashionable footwear. My goal for this rebrand is to make the brand accessible to a wide range of customers, empowering them to embrace both style and timelessness.

︎︎︎View Full Project

︎︎︎ Work

Nasi

Posture Pulling Your leg Beyond the Margin of Earth Daily Experiments Dylan’s Candy Bar Happy Birthday It’s On You Life Journey of Teeth

Zyrtec Figures of Imagination California Science Center

Onitsuka Tiger

︎︎︎Studies ︎︎︎About ︎︎︎LinkedIn

Daily Experiments

Collage and drawing series that I approached like a daily diary.

Posture
Pulling Your leg
Beyond the Margin of Earth
Daily Experiments
Dylan’s Candy Bar
Happy Birthday
It’s On You
Life Journey of Teeth

Zyrtec
Figures of Imagination
California Science Center

︎︎︎Studies
︎︎︎About
︎︎︎LinkedIn